Minky Couture has announced an update to its luxury blanket collection, reaffirming its position as the originator of the stretch minky blanket. The company's catalog now spans multiple lines — including the Ultra Cloud, Hugs, and Lush collections — offering customers a range of plush textures, sizes, and designs built around everyday comfort and lasting quality.
More details can be found at https://www.softminkyblankets.com/
Founded in 2009 by Sandi Hendry in Utah, Minky Couture introduced the stretch minky blanket format before it became widely recognized in the comfort and gifting market. The company says its blankets are produced with high-quality minky fabric designed to retain color vibrancy and softness after repeated washing — a standard it has maintained since its founding.
The updated collection covers a broad range of use cases and audiences. Customers can choose from compact personal blankets to large shared options suited for home relaxation, with styles available for women, men, children, babies, and pets. Printed, collegiate, outdoor, and weighted blanket options are also part of the catalog, alongside bedding, robes, and accessories. According to the company, all blankets in the core lines are handmade in Utah by local seamstresses and produced without animal products.
"Comfort is something people return to every day, not just on special occasions," a Minky Couture spokesperson said. "Our goal has always been to create blankets that feel as good the hundredth time you use them as they did the first."
Research published in the journal Frontiers in Psychology notes that tactile comfort — particularly soft textures in contact with skin — can activate the parasympathetic nervous system, contributing to lower stress responses and a greater sense of calm. Minky Couture says this understanding has informed its approach to material selection and design across its product lines.
In addition to its online store, which offers international shipping, the company operates seven retail locations throughout Utah. Minky Couture notes that its official site is softminkyblankets.com, and cautions customers against fraudulent websites that imitate the brand.
About Minky Couture
Founded in 2009 by Sandi Hendry, Minky Couture introduced the original stretch minky blanket and has since expanded into a full comfort lifestyle brand. Its catalog includes faux fur textures, printed collections, and seasonal designs for gifting and everyday use, all produced in Utah.
Additional information about available collections and styles can be found at https://www.softminkyblankets.com/